AI Feasibility Consultancy for Your Business

Myth Digital is an AI feasibility consultancy in Belfast and London. Our senior in-house team gives you a clear, evidence-backed recommendation on whether AI will deliver real value for your business, with a prioritised roadmap and a cost model, typically within weeks.

  • Readiness audit included
  • Prioritised use-cases
  • Milestone-based delivery
100% In-house UK team
Global Clients range from start-ups to global
Team members collaborating around a whiteboard during a discovery workshop, mapping out business processes and AI use cases

We help you find out whether AI fits your business before you commit to a large build. A feasibility study gives you evidence, not opinions.

A feasibility study answers the question your board is actually asking: should we spend money on this? We spend a few focused weeks with our senior consulting team to test viability and outline next steps. The output is a decision document you can act on, not a slide deck that gathers dust.

What does an AI feasibility study deliver?

Four deliverables that give you the evidence to commit, pivot or walk away with confidence.

  • 01

    Data & infrastructure audit

    We assess your existing data quality, access and systems. Gaps surface early. The result is a clear picture of what's ready and what needs fixing before any build starts.

  • 02

    Use-case prioritisation

    We map potential AI applications against your business goals, then rank them by impact and feasibility so investment goes where it counts.

  • 03

    Cost, ROI & risk model

    What will it cost? What should it return? Where could it go wrong? We model realistic projections for each shortlisted use case. These are numbers you can take to your board.

Myth Digital team running an in-person discovery workshop at a whiteboard

Discovery first, decisions before spend

Most consultancies pitch a large build before understanding your problem. We start every engagement with a structured discovery workshop, run in person by our senior team at our London or Belfast office. No slide decks from a sales team. The people asking the questions are the people who'll do the work.

The workshop surfaces your highest-value use cases and maps your data landscape. It also identifies real constraints. You get a clear go, no-go or pivot recommendation, all evidence-backed and with no obligation to proceed.

  • Structured workshop, not a sales call
  • Go or no-go recommendation included
  • No lock-in to a larger build
  • Same team from discovery to delivery

How does an AI feasibility study work?

A typical engagement runs across five clear milestones. You know what's being delivered at each stage.

  1. Kickoff & stakeholder interviews

    We meet your team in person to map goals, constraints and existing systems. Everyone leaves with a shared brief and agreed success criteria.

  2. Data & infrastructure review

    Our specialists audit your data sources, quality and access. Gaps get flagged early so nothing stalls later work.

  3. Use-case scoring & prioritisation

    A ranked shortlist, not a wish list. Every candidate use case is scored on feasibility, effort and business impact.

  4. ROI modelling & risk assessment

    We build cost-benefit models for the top use cases. Technical, data and organisational risks are documented alongside mitigation steps. Where assumptions are weak, we call them out.

AlphaVictor app Make it happen The North Face campaign AI development Newell Stores app Software development Juice Jar app App development MPS Data Discovery to deployment The Lir website In-house UK team

How do we measure AI readiness and ROI?

We've seen enough AI projects to know that enthusiasm isn't evidence. Here's how we separate the two.

Data Quality and Volume Assessment
Compliance dashboard with stats and a UK map

Data Quality and Volume Assessment

Good AI needs good data. We audit what you have before recommending what to build.

  • We review completeness, consistency and labelling across your existing datasets
  • Gaps get flagged early so you can fix them before any build begins
  • You get a clear data-readiness score with practical next steps
ROI Modelling
Meeting room with a whiteboard and glass partition

ROI Modelling

We estimate the financial impact so you can make a confident go or no-go decision.

  • We map efficiency gains, cost reductions and potential revenue uplift to your specific operations
  • Projections are grounded in your own numbers, not generic industry averages
  • You receive a documented model you can take to stakeholders or investors
Risk and Compliance Review
Phone in a pocket showing a building list app

Risk and Compliance Review

AI in the UK carries regulatory obligations. We surface them before they become blockers.

  • We review GDPR implications for any personal data your AI system would process
  • We consider ICO guidance and relevant UK AI policy alongside your sector requirements
  • The output is a risk register with clear mitigations, not a list of concerns
  • Where regulation is evolving, we note what to watch and when to revisit
Build vs Buy Analysis
Pointing at a system architecture diagram on a whiteboard

Build vs Buy Analysis

Sometimes an existing tool solves the problem. We tell you honestly when that's the case.

  • We benchmark off-the-shelf products against what a custom build would deliver
  • Long-term ownership costs, integration complexity and vendor lock-in risks all factor into the assessment
Meeting table with a whiteboard of notes

Feasibility Study or Straight to Build?

If you have clean, accessible data and a validated use case with clear return on investment (ROI), you may be ready to move straight to prototyping. If assumptions are untested or board approval is needed, a feasibility study protects your budget. We'll help you decide.

  • Unvalidated assumptions? Study first.
  • Unclear or scattered data? Study first.
  • Board-level scrutiny? Study first.
  • Clean data and proven ROI? Prototype.

Is a feasibility study right?

Not every business needs a full study. Here's a quick sense-check. We'll help you decide.

A great fit

  • You have a business problem you suspect AI could solve but need evidence first
  • You need board-level proof before committing budget to an AI build
  • You have data but aren't sure whether it's sufficient or usable
  • You want a fixed-scope engagement with clear deliverables and a go/no-go recommendation

Not the right fit

  • You've already validated the use-case and need a team to build it
  • You're after a short workshop rather than a structured multi-week study
  • You're looking for an off-the-shelf SaaS product, not a bespoke assessment
  • You need ongoing AI strategy retainers rather than a one-off feasibility engagement
Myth Digital team at work in the studio desk, showing prioritised use cases and a clear go or no-go recommendation

Projects that started with discovery

Our track record

Building since 2015, advising with confidence

100%
Clients who return for further work (internal data, 2024)
10+ yrs
Average years of experience in the team
2 offices
Offices
  • Founded in 2015

    We started as a small product team in Belfast. From day one, the principle was simple: the people you meet are the people who build. That hasn't changed.

  • First AI project shipped

    Our early AI work grew naturally from data-heavy software builds. Clients needed smarter outputs, not just dashboards, so we added AI and data specialists to the in-house team.

  • London office opened

    We expanded to Shoreditch to run discovery workshops closer to London-based founders, owners and product teams. Both offices now handle in-person sessions and local user testing.

  • Cross-sector delivery

    Feasibility studies and builds across healthcare, manufacturing, retail and professional services. Each sector sharpens how we assess data readiness and operational fit.

  • Discovery-first model refined

    We formalised our milestone-based approach. Every engagement starts with scoping and a clear go/no-go gate before any build commitment. Clients see progress, not surprises.

  • AI advisory capability today

    A senior in-house team of engineers, designers and AI specialists running readiness audits, use-case assessments and feasibility studies end to end from our Belfast and London offices.

How much does an AI feasibility study cost?

Each tier builds on the last. Pick the depth that matches where you are right now.

  • 2–4 weeks

    Viability & POC

    from £10,000

    A focused review of your data, infrastructure and organisational readiness, delivered as a scored report with short recommendations.

    • Data and infrastructure review
    • AI readiness scorecard
    • Recommendation memo
    • Senior consultant throughout
  • 8–12 weeks

    Production Build

    from £25,000

    Everything in the Readiness Audit plus use-case prioritisation, an ROI model and a go/no-go report with a milestone roadmap for next steps.

    • Everything in Readiness Audit
    • Use-case prioritisation workshop
    • ROI and cost model
    • Go/no-go report
    • Milestone roadmap
  • Rolling

    Ongoing Partnership

    from £2,000/mo

    Senior AI guidance on tap once the study is done. We help you act on the roadmap, test new use cases and keep your AI plans in step with the business.

    • Monthly strategy session
    • Use-case and vendor reviews as they come up
    • Support turning the roadmap into builds
    • Progress tracked against your ROI model

All engagements are milestone-based with clear deliverables at each stage. Get in touch for a scoped proposal.

Team of five around a meeting table against a timber wall

You stay in control at every stage

We structure every feasibility engagement around clear milestones, each with a defined deliverable and a go/no-go decision point. You review the output, assess the findings and decide whether to continue. There's no pressure to commit to a larger build.

Each milestone is a natural exit point or a confident step forward. You only pay for work that earns your sign-off. We've worked this way since 2015: phased delivery that keeps you informed and in charge.

  • Defined deliverables per milestone
  • Go/no-go decision at each gate
  • Exit or continue, your call
  • No big-bang commitments
Since 2015 Delivering AI and software
Global Clients range from start-ups to global
300+ Projects delivered to market
FAQ

AI feasibility consultancy FAQs

How long does an AI feasibility assessment take?

Our comprehensive assessment typically takes 4-6 weeks. Timeline depends on business complexity, data availability, and scope of AI opportunities being evaluated. We provide regular progress updates and interim findings to keep you informed throughout the process.

Can you guarantee an ROI from an AI project?

No honest consultancy can guarantee ROI before assessing your data and processes. What we do is model projected returns, flag risks early and give you a clear go or no-go recommendation so you invest with confidence, not hope.

What data do you need for an AI readiness audit?

We start with whatever you have. During discovery we map your existing data sources, assess quality and volume, and identify gaps. You don't need a perfect dataset before engaging us. Part of the study is telling you what's missing and how to fix it.

Will you build the AI solution after the feasibility study?

We can, but you're never locked in. The study delivers a roadmap any competent team could follow. Many clients choose to continue with us because the same people who ran discovery already understand the problem.

What's the difference between a feasibility study and a proof of concept?

A feasibility study assesses whether AI is viable and worth pursuing. A proof of concept builds a small working model to test a specific hypothesis. We often recommend the study first so the PoC targets the right problem from day one.

Do we need technical staff involved in the study?

It helps, but it's not essential. Our team works with business stakeholders as well as technical leads. We handle the technical assessment and translate findings into language your whole leadership team can act on.

AlphaVictor
Bushmills
Coca-Cola
Complieye
Elecsys
Glen Dimplex
LifePass
The Lir
NHS
The North Face
Perks
Queen's University
Deep RiverRock
SPAR

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